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Santiago Perez

How Horizon Apps is growing a Glide app agency

Horizon Apps Agency

We make custom apps that adapt to your business needs


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What’s your personal background? What motivated you to start Horizon Apps?

I am a language teacher. I have been teaching languages for 18 years. I only used excel or Gsheets to calculate grades nothing else. No technical background at all.

I found Glideapps and started building apps right away which fascinated me. Therefore, I was building apps for people in Venezuela as it turned out to be a huge success because those small entrepreneurs starting to have something that would allow them to get into the tech wave. This was the main point of starting Horizon Apps Agency.

Santiago Perez, Founder of Horizon Apps Agency

What no code tools did you use to build your company and what purpose did each play in the final product?

I am using Glideapps, of course, Integromat, Zapier, Brizy, renderforest, and Splice.

What were the initial costs to get your company off the ground?

I invested about $1000 if you count the legal creation of the agency.

What was the process of building your product from idea to launching?

I had a client in Spain who wanted me to make an app for his company but required me to have a legal company. At this point I had made a bunch of free apps and some other apps were about $200 each. So, when this opportunity presented itself I decided to go full on creating the agency. I bought the domain, I got into Brizy and made the website which has evolved in the last few month.  Created the legal paperwork, launched it and got that client. All this happened in about a week.

How do you attract customers?

We use social media a lot. We just got on Google my business and rely on doing a great job so our existing clients are the one who make the marketing for us.

What are the biggest challenges you’ve overcome building your company?

My biggest challenge has been to put a price to our apps or websites.

What’s your advice for non-technical people who want to start a company?

Go for it! Don’t wait too long. All you need to do is to get your hands on it and see the magic happen.

What are your future plans for your company?

We are serving Small businesses all around South America at the moment. Our plans are to expand more in Spain and get into industrial automation.

How do you think the rise of no code tools will impact entrepreneurship?

It will help entrepreneurs reaching their goals faster than ever. No code offers that window to be placed at the same level of big companies.

Is there anything else you’d like to add?

Horizon Apps Agency is a dream come true. I started with Glideapps because I wanted to have my student play games that allow them to learn but it was me who found a new way of seeing things and get my own business.

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