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No code success story: a viral overnight success and a surprising API bill (Formulabot)

Last updated

September 28, 2023

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Linkis a great example of something

The dawn of a new idea can sometimes have astronomical results.

This was precisely the case with David Bressler, a visionary who turned a weekend project into a digital sensation.

Here's a deep dive into his inspiring journey with FormulaBot, formerly known as Excel Formula Bot.

From Corporate Analyst to Digital Visionary

In the bustling corporate world of analytics, David felt an itch. Everywhere he looked, discussions about AI, no-code tools, and solopreneurs seemed to be taking center stage. During a paternity leave weekend, he transformed his inspiration into a tangible creation: a web application named 'Formula Bot'. The platform's mission? To provide users with Excel formulas for problems they input.

Crafting Formula Bot: The No-Code Journey

Choosing Bubble for both the frontend and backend was a strategic decision. It allowed David the freedom to mold his vision without delving into complex coding. Additionally, tools like Stripe and SendinBlue were effortlessly integrated, thanks to Bubble's versatile architecture. The entire setup, including the domain and Bubble subscription, cost him merely $35 a month.

The Minimal Viable Product (MVP) and Its Surprising Reception

David’s platform started simple – an input-output interface without any frills. A Reddit post to share his creation led to an avalanche of traffic; a staggering 100,000 visitors within 24 hours! However, this virality brought along a surprising bill of API costs to the tune of $4,000-$5,000.

Monetizing a Viral Sensation

The Reddit frenzy underscored a clear message: there was significant demand for David's platform. Recognizing the monetary opportunity, David quickly integrated payment plans. In just three months, Formula Bot generated $30,000 in revenue. Now, with over 650,000 registered users, it offers both free and paid plans. The latter, priced at $6.99 a month, caters to those who seek a deeper engagement with the platform.

Formula Bot's Market Resonance

One of the most remarkable aspects of Formula Bot's journey is its organic popularity. While David invests only 10% of his time in marketing, platforms like Reddit, TikTok, Instagram, and Twitter have become invaluable allies, spreading the word about this ingenious tool. David's belief in offering a free version has undeniably played a pivotal role in its widespread sharing and subsequent virality.

Engaging with the Audience: A Personal Touch

For David, marketing isn't just about pushing a product. It's about interaction. Whenever potential users raise questions or seek clarifications on platforms like Reddit or Twitter, David ensures he's there to address them personally. By showcasing real-time examples of Formula Bot, he has effectively established a community of trust and reliability.

Celebrating a Year of Excellence

The past year has been a whirlwind for Formula Bot. A glance at their celebratory post shows an array of milestones, from a successful rebranding to partnerships with giants like Microsoft. With continuous updates and a dedication to user satisfaction, Formula Bot stands tall as a beacon of innovation and excellence in the no-code domain.

Concluding Thoughts: The Power of Value

David Bressler's story is a testament to the potential that lies in addressing genuine problems. Formula Bot's success underscores the essence of creating value-driven solutions in today's digital age. For those seeking inspiration or tutorials in the world of no-code platforms, platforms like No Code MBA serve as comprehensive repositories.

Remember, in the realm of digital innovation, it's not just about crafting tools – it's about forging solutions. Stay tuned to more such enlightening case studies, and harness the power of no-code tools for your visionary projects!

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Easy to follow tutorials broken down into lessons between 2 to 20 minutes
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Access all of this with No-Code MBA Unlimited
Unlock premium step-by-step tutorials building real apps and websites
Easy to follow tutorials broken down into lessons between 2 to 20 minutes
Get access to the community to share what you're building, ask questions, and get support if you're stuck
Friendly Tip!
Companies often reimburse No Code MBA memberships. Here's an email template to send to your manager.