In today’s digital age, online education platforms have become increasingly popular.

In this blog post, we will explore how you can build your own custom online education platform - and offer online courses - without any coding experience.

Watch the video and read on to learn more:

What is an Online Education Platform?

An online education platform is a digital space where you can deliver structured and engaging content about a specific topic.

The content can include videos, articles, webinars, and more. Moreover, you can monetize your platform through subscriptions or one-time fees for online courses and other premium content.

Why Create an Online Education Platform?

Here are some advantages of creating an online education platform:

• Scalability: Once you create the content, you can reach an unlimited number of students without any additional time or effort.
• Flexibility: You can teach anything you are knowledgeable or passionate about.
• Revenue Generation: Monetize your content through subscriptions or one-time fees.

Getting Started: Understand Your Niche

Before diving into the tools, it is essential to understand your niche and what you can offer.

This depends on your interests, knowledge, and areas you want to explore.

Some popular niches include fitness, language learning, and content creation. I'm sure you have an idea of what you can teach. Start teaching and learn as you go.

Tools to Build Your Online Education Platform

In the past, building an online education platform required coding knowledge and technical expertise. However, with the emergence of no-code tools, it has become much more accessible.

Custom Solution: Webflow and MemberStack

• Webflow: It allows you to build a website from scratch or using templates.
• MemberStack: It adds membership capabilities to your Webflow site, allowing you to create member areas and courses.

This combination gives you more control over the features and design of your platform. It's on a platform you own.

Additionally, you don't have to pay extra fees for payments as you will only be charged the standard Stripe or PayPal fees.

Note: we have a course on how to set this up inside the No Code MBA member area.

All-in-One Solution: Teachable

Teachable is a platform that allows you to create, host, and sell courses.

It's an all-in-one solution that provides templates, payment systems, and even email lists. It’s user-friendly and doesn't require any technical expertise.

Steps to Create a Course on Teachable:

1. Create your course.
2. Upload your content.
3. Customize and brand your course.

There are different pricing plans depending on the features that you need.

Monetizing Your Online Education Platform

There are various ways to monetize your platform. The two most common are a monthly/yearly subscription and a one-time fee for your course or courses.

Let's quickly look at the pros and cons of each:

Subscription Model

• Pros: Generates consistent revenue over time as users pay a monthly or yearly fee.
• Cons: You need to consistently add new content to keep subscribers engaged.

One-Time Fee Model

• Pros: Users pay a one-time fee for lifetime access to the course.
• Cons: Revenue is less predictable and depends on the number of new users.

Which you choose depends on the courses you have on offer and what else is included in your premium member area.

If you have a community, webinars, and updated content on a regular basis, then the subscription model makes more sense.

Marketing Your Online Education Platform

Once your platform is ready, you need to attract users. Here are some strategies to market your courses:

1. Content Marketing: Create content on blogs, YouTube, Instagram, etc., to build an audience. Focus on providing value to attract potential customers.
2. Email Marketing: Build an email list by offering something for free in exchange for email addresses. This allows you to contact your audience directly about new courses or promotions.
3. Paid Ads: Use paid advertisements on platforms like Facebook or Google to target potential customers.
4. Webinars: Host webinars to provide free content and then transition into promoting your courses.

Case Studies

No Code MBA

No Code MBA is an example of a successful online education platform built using Webflow and MemberStack. They offer various courses and have built a community through content marketing and other strategies.

Other Examples

• Language learning platforms offering courses for English language learners.
• Kinobody created programs for the fitness industry
• Here is a list of others who have done this

Conclusion and What to Do Now

Building an education platform, and selling online courses, is a way for individuals and businesses to scale their teaching.

With the no code tools available, it's much easier to build a platform that looks and works great.

If you want to learn more about no code tools and how to build something like this, check out our free guide here. And if you want to jump right in, browse our premium courses here.

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