AI and ChatGPT Website Creation: A Step-by-Step Guide
Last updated
June 30, 2023
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In today’s fast-paced digital age, creating a website that stands out is imperative. With the advent of AI technology, this process is becoming easier.
In a recent post, we talked about a new tool where you can build a website with one prompt.
Today, we're going to use a different tool to help us create a website: Chat GPT.
This guide will walk you through how Chat GPT can help you formulate, plan, and execute the creation of a stunning website for your business.
In the video, you'll see us asking questions so that we can build a website of note. We'll also take a quick look inside SquareSpace's website builder and highlight their new AI feature.
Step 1: Laying Out the Structure
The first question we asked was: "I have a plumbing company. Called JJDD plumbing. Could you help me create a website?"
The response was an overview of the pages that it recommends the website has and an overview of what to include on each page.
This included a homepage with an eye-catching headline, an introduction, a call-to-action, key services, customer testimonials, and a section about the team or company history. Additionally, it recommends supplementary pages such as ‘About Us’, ‘Services’, ‘Testimonials’, ‘Contact Us’, and legal pages like ‘Privacy Policy’ and ‘Terms & Conditions’.
We're now ready to move on to step two.
Step 2: Choosing a Website Builder
For those unfamiliar with web development, selecting a website builder is a critical step.
Chat GPT can recommend some of the best tools for your requirements. Among the top picks that it gave use were Wix, Squarespace, WordPress, Shopify, and Weebly.
It’s important to choose one that aligns with your business type. For example, Shopify is ideal for e-commerce, while Squarespace might be a better fit for service-based businesses.
Step 3: Crafting a Compelling Headline
A headline is often the first thing visitors see on your website. Chat GPT can help you brainstorm catchy headlines that resonate with your target audience.
For example, for a plumbing business, Chat GPT can suggest creative headlines such as “Reliable Plumbing Solutions When You Need Them Most” or “Don’t Let Leaks Drain Your Peace of Mind.”
Step 4: Selecting a Template
After choosing a website builder, the next step is to select a template.
Chat GPT can suggest templates that are well-suited to your business. For instance, if you opt for Squarespace, it might recommend the Bedford template, known for its clean layout and ample space for text, making it an excellent choice for service-based businesses.
Step 5: Writing Engaging Content
Content is king, and Chat GPT excels in generating copy for your website.
You can ask it to write engaging and conversion-oriented content for your homepage with strong calls to action.
Ensure to guide the AI by providing specific instructions, such as emphasizing the benefits of your services and leading visitors to call or email.
In the example, the copy was a great start. I would ask more questions to expand on the copy some more.
Step 6: Sourcing Images
A website needs high-quality images to enhance its visual appeal.
We asked Chat GPT to recommend sources for free images. It came up with websites such as Unsplash, Pexels, and more.
However, personalized photos of your business or team can add a more authentic touch.
Step 7: Promoting Your Website
Once your website is live, it’s time to promote it.
We asked Chat GPT how we could reach people with our new website.
It gave a detailed response into effective promotional strategies such as registering with Google My Business, local SEO, social media marketing, email marketing, and paid advertising.
Again, if you want to delve further into one of these areas, ask follow-up questions.
Step 8: Final Touches and Testing
We wanted to know if there were any gaps for us to fill.
So, we asked, "What else do I need to know about creating this website? I guess I need to get a domain name? Can I do that through SquareSpace? What else am I missing?"
It talked about hosting, domain names,
Before going live, it's crucial to test your website. Chat GPT will remind you to check for any errors, broken links, and ensure that all forms are working properly.
Also, don’t forget to consider mobile responsiveness, SEO optimization, legal pages, contact forms, analytics, backups, and security.
Conclusion
AI, specifically Chat GPT, is revolutionizing the process of website creation, making it accessible even to those with no coding background.
From laying out the structure to crafting content and executing promotional strategies, Chat GPT serves as an invaluable resource throughout the process.
We were impressed with the responses and how it helped us through the process.
This highlights how we can leverage AI to build websites and much more.